Attribution

Which touches contributed, and how much

attr-v2

Not causal proof. Attribution assigns credit across observed touches. It is not causal proof that any touch caused the opportunity.

Acme reliability platform · opened Sep 28

18 eligible touches · 2 excluded · confidence high

Comparewith

Touch	Last touch	Graph assisted
Grace Wu liked a post Jul 9 · 80.8d before open · ne_002e2e8b23bf8b	0%	0.1%
Sam Patel commented on a post Jul 13 · 76.8d before open · ne_18fa8a43c074db	0%	0.1%
Sam Patel liked a post Jul 15 · 74.8d before open · ne_1eab48516ef580	0%	0.1%
Ines Moreau liked a post Aug 10 · 48.8d before open · ne_1500ba15185f7c	0%	0.3%
Grace Wu liked a post Sep 13 · 14.8d before open · ne_17e1f6d24e3473	0%	2.5%
Tomas Lindqvist liked a post Sep 13 · 14.8d before open · ne_1f84617824e335	0%	2.8%
Tomas Lindqvist commented on a post Sep 19 · 8.8d before open · ne_1a2c715997173f	0%	9.3%
Daniel Reyes replied to Tomas Lindqvist Sep 20 · 7.8d before open · ne_1a58b1f95272e1	0%	8.7%
Sam Patel liked a post Sep 22 · 5.8d before open · ne_15f4813de53ff5	0%	1.7%
Noor Haddad liked a post Sep 22 · 5.8d before open · ne_07e6cc4ebef813	0%	1.7%
Lena Fischer introduced Tomas Lindqvist Sep 24 · 4.1d before open · ne_02baa8a6cda902	0%	23.5%
Grace Wu commented on a post Sep 24 · 3.8d before open · ne_1cebc70e1508e3	0%	10.6%
Sam Patel commented on a post Sep 25 · 2.8d before open · ne_1fc16c4e1d4d64	0%	4.9%
Priya Shah replied to Grace Wu Sep 25 · 2.8d before open · ne_1e77f1dc6bbec7	0%	9.9%
Meeting: Acme reliability roadmap intro Sep 26 · 2.0d before open · ne_13ca1d203daf8d	0%	10.1%
Grace Wu liked a post Sep 27 · 0.8d before open · ne_0a85e55dd6c75a	0%	4.9%
Noor Haddad commented on a post Sep 27 · 0.8d before open · ne_13725c9a6764f5	0%	5.4%
Ines Moreau liked a post Sep 27 · 0.8d before open · ne_0388cb1aabf0ea	100%	3.4%
Sum of weights	1.000000	1.000000

How Graph assisted explains each weight

Lena Fischer introduced Tomas Lindqvist23.5%
type 1.6 × recency 0.82 × relationship 0.63 × identity 1.00 × source 0.85
Grace Wu commented on a post10.6%
type 1 × recency 0.83 × relationship 0.57 × identity 0.90 × source 0.75
Meeting: Acme reliability roadmap intro10.1%
type 1.4 × recency 0.91 × relationship 0.25 × identity 1.00 × source 0.95
Priya Shah replied to Grace Wu9.9%
type 0.8 × recency 0.88 × relationship 0.57 × identity 1.00 × source 0.75
Tomas Lindqvist commented on a post9.3%
type 1 × recency 0.66 × relationship 0.63 × identity 0.90 × source 0.75
Daniel Reyes replied to Tomas Lindqvist8.7%
type 0.8 × recency 0.69 × relationship 0.63 × identity 1.00 × source 0.75
Noor Haddad commented on a post5.4%
type 1 × recency 0.96 × relationship 0.25 × identity 0.90 × source 0.75
Sam Patel commented on a post4.9%
type 1 × recency 0.87 × relationship 0.25 × identity 0.90 × source 0.75
Grace Wu liked a post4.9%
type 0.4 × recency 0.96 × relationship 0.57 × identity 0.90 × source 0.75
Ines Moreau liked a post3.4%
type 0.4 × recency 0.96 × relationship 0.39 × identity 0.90 × source 0.75
Tomas Lindqvist liked a post2.8%
type 0.4 × recency 0.49 × relationship 0.63 × identity 0.90 × source 0.75
Grace Wu liked a post2.5%
type 0.4 × recency 0.49 × relationship 0.57 × identity 0.90 × source 0.75
Noor Haddad liked a post1.7%
type 0.4 × recency 0.76 × relationship 0.25 × identity 0.90 × source 0.75
Sam Patel liked a post1.7%
type 0.4 × recency 0.76 × relationship 0.25 × identity 0.90 × source 0.75
Ines Moreau liked a post0.3%
type 0.4 × recency 0.10 × relationship 0.39 × identity 0.90 × source 0.75
Sam Patel commented on a post0.1%
type 1 × recency 0.03 × relationship 0.25 × identity 0.90 × source 0.75
Grace Wu liked a post0.1%
type 0.4 × recency 0.02 × relationship 0.57 × identity 0.90 × source 0.75
Sam Patel liked a post0.1%
type 0.4 × recency 0.03 × relationship 0.25 × identity 0.90 × source 0.75

Excluded touches

Shown so nothing is silently dropped

Sam Patel liked a post — occurred after the opportunity opened
Sam Patel liked a post — occurred after the opportunity opened

Caveats

Attribution assigns credit across observed touches. It is not causal proof that any touch caused the opportunity.
Only touches captured by connected sources are visible; offline conversations are missing by construction.
Graph-assisted factors are hand-set heuristics (see docs/attribution.md), not a learned model.